October 20, 2017

Bill Gate's 1996 essay entitled "Content is King" predicted that Content is where "the real money will be made on the internet." You won't hear any argument from us, even if the content to cash relationship is a bit less direct than his broa...

October 3, 2017

El acuerdo es casi unánime que video es el formato más efectivo para comunicar dentro de una estrategia de contenido. Pero, ¿es el más eficiente? Probablemente pensarás que no…Pero ojo!

En una conferencia que atendí hace varios años, escuché decir a Herb Kelleher, ex ge...

October 3, 2017

It would be easy to dismiss Content Marketing as the latest buzzword in an industry that is notorious for relabeling ideas with the trendiest of words and calling them new. Sorry all you Growth Hackers out there, I'm referring to you. But I truly believe Content Market...

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